Ethos and Sustainability: Ethical Materials

In recent years, there has been a growing awareness of the impact that our actions have on the environment and the people around us. One area where this is particularly important is in the world of bespoke jewellery making. Jewellery is often associated with luxury, but it's essential that we also consider the ethical implications of the materials used in its production.

At our core, we are artisans, and everything we make is done in our in-house Cardiff Bay workshop. Everyone is welcome to come in and ask us any questions regarding what we use and where it's sourced. As small goldsmiths' we have complete control and autonomy over the materials we use. Our values align with using the highest quality, eco-friendly cruelty-free materials sourced from reputable businesses that offer traceability.

Gold and other Precious Metals

Ethical gold and precious metals are increasingly used in the jewellery industry to promote responsible and sustainable practices. These materials are sourced using methods that prioritise workers' well-being and minimise environmental harm. By using ethical gold and precious metals, we can ensure that the jewellery we create does not contribute to human rights abuses or environmental destruction. This also allows us to create jewellery that looks beautiful and has a positive impact on the world around us.

Recycled materials

Recycling has become an essential aspect of ethical jewellery making, and we turned to recycled materials to create our pieces. Recycled gold, for example, is created by melting down existing gold jewellery and refining it into new gold. Using recycled materials can reduce the demand for newly mined metals, which can have negative environmental and social impacts. Additionally, recycled materials can add a unique element to jewellery, as each piece has a story and history behind it. Therefore, using recycled materials in jewellery making is not only sustainable and ethical but also adds a layer of authenticity and meaning to the final product.


Fairtrade materials are another vital aspect of ethical jewellery making. Fairtrade materials are sourced from producers who are paid a fair price for their work and operate under safe and healthy working conditions. This includes ensuring that workers are paid a living wage, have access to safe and clean working environments, and are not subject to discrimination or exploitation. By using fair trade materials, we can ensure that our jewellery is not contributing to the exploitation of workers or the perpetuation of unfair trade practices. Additionally, fair trade materials can often be traced back to their source, allowing consumers to have greater transparency and confidence in the jewellery they are purchasing.

Re-using your jewellery

Re-using customers' jewellery is another way that we can promote sustainability and ethical practices in their work. Many customers have old or unused jewellery that they no longer wear or want, but which may hold sentimental or monetary value. We can work with customers to redesign and repurpose these pieces, creating new jewellery that retains the sentimental value of the original while also reducing waste and demand for newly mined materials. This approach not only promotes sustainability, but also allows for a more personalized and meaningful jewellery experience, as the new piece can be tailored to the customer's preferences and style.

Diamonds & Gemstone's

Ethically sourcing gemstones and diamonds is another important aspect of ethical jewellery making. Many gemstones and diamonds are sourced from countries with weak labour laws and where there is a risk of human rights abuses and environmental harm. To address this, we source our gemstones and diamonds from suppliers who adhere to strict ethical standards, such as the Kimberley Process. The Kimberley Process is an international certification scheme that regulates the trade of rough diamonds to ensure that they are not used to fund conflict and human rights abuses. By sourcing gemstones and diamonds through ethical channels, we can ensure that our jewellery is not contributing to harmful practices and can promote the sustainable and ethical sourcing of these materials.

Heirloom jewellery & sustainability

Working with heirloom gemstones and jewellery is a special aspect of our ethical jewellery-making process. We understand that many customers have sentimental pieces of jewellery passed down through generations, and we are honoured to be entrusted with these pieces. We work with customers to carefully examine and assess the heirloom piece, determining the best way to preserve its value and history while also bringing new life to the piece.

In addition, we offer free yearly cleans for all of our pieces, including heirloom jewellery, to ensure that the piece maintains its shine and beauty for years to come. This is all part of our commitment to promoting sustainability and responsible practices in jewellery making while honouring each piece's stories and memories.


For questions regarding our products and services you can also contact us by filling out the form below.

02921 328114

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